YOUR BRAND MOOD, VISUALIZED

A Minimalist branding studio powered by dreams.

LET'S WORK TOGETHER

The Mood Lab Creative Branding

FEATURES

Minimalist Aesthetic

No mess, no curls, no fuzz. With us, you are getting clean, professional, elegant design your brand deserves.

Strategic & Intentional

We assess branding from a storytelling perspective. Your brand is an extension of you, your business and your values.

Collaborative Process

The best work is done collectively. Together we will achieve your brand's fullest potential.

Recent

PROJECTS

See our collection of previous projects to explore our aesthetics and what we can do for you.

Some insights

About the studio

The Mood Lab Creative Branding is a studio focusing on telling your brand story using the minimalist and intentional approach. More than just a graphic design boutique, we serve entrepreneurs and small business owners by creating brand identities, mood and feel to elevate their business to the next level. We understand that a brand is an extension of your personality and it evolves with you.

Connect with us on the ‘gram

I look like such an adult!⠀⠀⠀⠀⠀⠀⠀⠀

I look like such an adult!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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After DIY-ing it for quite some time, I decided to take the plunge and have a photoshoot! Everyone reacted so well to my Instastories that I'm sprinkling a few of these photos onto my feed every now and then, and today I'm sharing this one. This is just one of the many, many photos taken that day (yes, it was a one-day-powering-through-shoot!).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I wanted to do the shoot in Indonesia, even though I've got a lot more contacts in Denmark, as it has such beautiful locations and so many talented photographers. This photoshoot was done by an old friend from high school who came highly recommended. So, I checked out his work, liked what I saw, and decided to jump in and do it. And, I am so happy I did. Now I have a full range of professional, gorgeous photos to show off and I supported a fellow creator. Brownie points for me!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Tell me, are you a planner or a doer? Do you think or do you jump? I'd love to hear your thoughts. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#girlbosstribe #creativeminimalism #minimalisticstyle #creativeliving #womenindesign #creativesoul #thecreativegrid #creativeladydirectory #layoutdesign #designwork #branddesigner #worldbranddesign #copenhagendesign #danishdesigner #scandinaviandesigner #nordicminimalism #womenwhodesign #femaleillustrators #womenofcreation #womenwhodraw #freelanceillustrator #womenowned #womendesigners #companylogo #logodesigners #professionallogo

Time for some more PCG!⠀⠀⠀⠀⠀⠀⠀⠀⠀

Vision board time! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Wel

Vision board time!
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Welcome to our Branding 101 post! We're doing a quick run-through of what your vision board should include this time, and hope you find it useful and interesting. Vision boards are so important and necessary for a business (and sometimes for your personal life!) and it can be so easy to overlook it.
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Branding 101 is such a labour of love for me. It's been going for, what, two years now and I'm still enjoying it. It started because I realised that people have some easy-to-answer questions about branding, but it does take some time to answer them and voila! Branding 101 was born and still going strong. It's much easier (and less time consuming) to just point people to Instagram and help them that way.
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Do you create vision boards, either for yourself or your business? I'd love to hear your thoughts on it!
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#girlbosstribe #creativeminimalism #minimalisticstyle #creativeliving #womenindesign #creativesoul #thecreativegrid #creativeladydirectory #layoutdesign #designwork #branddesigner #worldbranddesign #copenhagendesign #danishdesigner #scandinaviandesigner #nordicminimalism #womenwhodesign #femaleillustrators #womenofcreation #womenwhodraw #freelanceillustrator #womenowned #womendesigners #companylogo #logodesigners #professionallogo

Promotional cards abound! ⠀⠀⠀⠀⠀⠀⠀⠀

Promotional cards abound!
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Hawi is a previous client I worked with, and I loved our collaboration! Now we’re working together regularly and it is so much fun. They’re a proudly Australian-based company who curate locally sourced hampers and gift boxes. The team, especially the founder, are all close to my heart. We started working together when Hawi was just an idea and look where we are now. Growing with clients is a goal for me and I’m so grateful that we’re doing it and getting there.
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Together with Hawi, Nyande Bo is a company they’re currently collaborating with and so here at The Mood Lab, we created these promotional cards (amongst loads of other items!) to market their collab. I’m absolutely loving the way it’s all coming together!
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Double-tap if you’re feeling these designs (because I sure am!)!
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#brandcuration #logodesignservice #logocreatives #brandingagency #branddesign #identitydesign #visualidentity #mockupdesign #graphicdesigncentral #creativesoninstagram #herestothecreatives #creativebiz #creativebizowner #makersandthinkers #createcultivate #creativebusinessowners #dontquityourdaydream #calledtocreate #creativeheart #freelancedesigner #brandingdesigner #brandingmob #logodesignersclub #smallbizbranding #buildyourbrand #growyourbrand #femininebranding

Time for a client feature!
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Say hello to Coping Cards, one of my favourite projects. It’s a self-guide card deck that helps you slow down when you’re feeling anxious, depressed or having a panic attack or when you’re experiencing hyper nervousness (and so on).
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As you should know by now, I try to work with clients whose vision I agree with and who have meaningful stories and reasons for being. This project was especially meaningful to me because I, like many of you maybe (and certainly lots of people in the world, especially at this time) suffer from the above. I think it’s so important for us to have a way to help us deal and cope with mental health difficulties in a way that fits with who we are.
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Drop a comment, I’d love your thoughts on products like Coping Cards!
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#girlbosstribe #creativeminimalism #minimalisticstyle #creativeliving #womenindesign #creativesoul #thecreativegrid #creativeladydirectory #layoutdesign #designwork #branddesigner #worldbranddesign #copenhagendesign #danishdesigner #scandinaviandesigner #nordicminimalism #womenwhodesign #femaleillustrators #womenofcreation #womenwhodraw #freelanceillustrator #womenowned #womendesigners #companylogo #logodesigners #professionallogo

Oh, how I love this design!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Working with colours and packaging is so much fun for me. I love how a vision becomes a physical thing and it looks exactly the way my client and I want it to be. For this specific post, I love the way that the colours complement each other. It feels so warm and luxurious!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Working with clients is also like this. We talk and we design and we work out all of the kinks until we're at a place where we can put it all on paper (or a screen!). Then we work some more and see where we can improve and make sure that their vision is perfectly captured. Collaborating with my clients is such a joy. I'm fairly picky about who I work with (but that's a good thing) so that I know we're all on the same page and working towards the same goal.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Double-tap if you feel it's important to work with clients whose vision and goals you agree with!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#visualbranding #brandingproject #brandstorytelling #brandingstrategy #brandingideas #smallbusinessbranding #brandingstudio #luxurybranding #brandingforcreatives #brandinspiration #logodesigning #logodesigners #minimalbranding #visualbranding #brandidentitydesigner #welovebranding #creativestudio #freelancingfemales #thebrandingcollective #graphicdesignstudio #brandingexpert #studiodesign #designportfolio #visualidentitydesign #creativelogo

Happy Valentine's Day! ⠀⠀⠀⠀⠀⠀⠀⠀⠀

Happy Valentine's Day!
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With the day of love here and the world still looking like it's looking, I decided to share a little love here on Instagram. We've got your red roses, your bubbly, some chocolates, some love, and some jewellery! This is probably what most people think of when the 14th of February comes rolling around every year.
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Funnily enough, I don't like jewellery and I hardly ever wear it. It's quite ironic because my mum is a jeweller! We're quite the creative family, aren't we? So, I decided to add the ring because that's just how the world works and what people think about this time of year. Most women like to be given jewellery but I much prefer nuggets and fries! Thankfully there's enough space for us all to get what we want.
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What are your plans for Valentine's? Anything romantic planned or just a rom-com at home? Drop a comment and let me know!
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#visualbranding #brandingproject #brandstorytelling #brandingstrategy #brandingideas #smallbusinessbranding #brandingstudio #luxurybranding #brandingforcreatives #brandinspiration #logodesigning #logodesigners #minimalbranding #visualbranding #brandidentitydesigner #welovebranding #creativestudio #freelancingfemales #thebrandingcollective #graphicdesignstudio #brandingexpert #studiodesign #designportfolio #visualidentitydesign #creativelogo

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